SERVICES
OUR CAPABILITIES
The shopMason creative team specializes in integrated marketing and communications services across both traditional and digital media. Our staff brings a breadth of knowledge and skills in product and service marketing, content marketing, graphic design, social media, video editing, photography, web development, and more.Â
MARKETING
From planning a new program or event to promoting goods and services, we provide a variety of marketing services to aid our units in achieving their objectives. With an integrated marketing and communications approach, we aim to break through barriers to reach our target audiences, transforming their interactions into an exciting experience.
PROMOTION
SERVICE LAUNCH
EMAIL CAMPAIGNS
USER RESEARCH
EVENT MARKETING
FOCUS GROUPS
PUBLIC RELATIONS
BRANDING
Brand recognition is a key to building relationships with the Mason community. Our team of experts creates top-notch visualizations across print and digital media that best represent Mason and its individual units.
BRAND POSITIONING
VISUAL IDENTITY
DESIGN SUITES
LOGO DESIGN
STYLEBOOK
SOCIAL MEDIA
Effective social media content provides an opportunity for our units to form meaningful, long-lasting relationships with the Mason community. Our team aims to produce rich content that builds brand loyalty, drives digital traffic, and showcases goods and services provided by our units.
CONTENT PLANNING
DESIGN TEMPLATES
BRAND INFLUENCERS
PROMOTIONS
POSTS/STORIES/REELS
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VIDEOS & PHOTOS
Our content creation team produces original, authentic, and captivating multimedia assets to maximize our reach to the Mason population. Through trendy visuals and productions, we showcase goods and services from new angles and tell different stories our audiences can relate to.
CREATIVE MEDIA
REELS/TIKTOKS
PRODUCT/BRAND PROMOTION
STORYTELLLING
INSTRUCTIONAL VIDEO
WEB DEVELOPMENT
Our team provides full services to elevate your website into an effective communication tool that is functional yet aligned with the Mason brand. We work alongside our unit leaders to implement ideas, tools, and content to optimize the user experience.
WEB DESIGN/USER EXPERIENCE
ACCESSIBILITY
CONTENT STRATEGY
INFORMATION ARCHITECTURE
WEB ANALYTICS
SEO
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CONTACT US TODAY
From branding to promotion, design to marketing, our team can help you plan and launch your next initiatives, programs, and events that build relationships with the Mason community and beyond!
Let Us Help You Achieve Greater Success!